MICHAEL MAIORANA

Senior Vice President
Persado Federal
www.persado.com

Mike Maiorana is a proven leader with a demonstrated history of delivering strong business results, and enabling positive customer experiences, while developing and inspiring high performance teams. He is a 30-year plus sales and operations veteran with vast experience in the public sector, enterprise, small business and retail customer segments.

In January 20201, Mike joined Persado as senior vice president to launch and lead their new Federal segment. Persado is an AI / Natural Language Generation powered communications company already doing amazing work to improve how private industry companies communicate and engage their customers and prospects. We are very excited to start working with Federal agencies, and industry partners to begin the work to elevate government’s multi-channel communications to improve citizen engagement, customer experience and adoption of critical programs.

His most recent prior role was through December 2020 was senior vice president at Verizon Business Group. In this role, he managed a team of sales, engineering and sales support personnel, and was responsible for sales and customer satisfaction for public sector customers across the U.S. Verizon is the leading provider of communications services to the U.S. federal government, and offers a broad portfolio of intelligent networking, mobility, business communications, managed services, Internet of Things (IoT) and cybersecurity solutions to the public sector.

Previously, Maiorana was president of the Washington-Baltimore-Virginia region for Verizon Wireless, with responsibility for sales, marketing, customer service, retail stores and the expansion of the company’s wireless network.

Prior to that, Maiorana was vice president of national government sales and operations at Verizon Wireless, where he led sales and customer service for federal, state and local government customers, including those in law enforcement, public safety and municipalities.

Maiorana began his career in 1990 as a sales representative and moved on to assignments of increasing responsibility, including regional director of corporate and government accounts, director of retail sales, and director of sales operations and training. He is a five-time winner of the Verizon Wireless President’s Cabinet award for sales achievement.

He is currently serving as a member of the board of directors of the Northern Virginia Technology Council. He also serves on the Metropolitan Washington-Baltimore USO board of directors, and the Government Business Executive Forum.

Maiorana holds a Department of Defense Top Secret Security clearance.

Maiorana earned a Master of Business Administration in finance from Montclair State University, and holds a bachelor’s degree in marketing from Rutgers University.